I'd love to be of service in your journey on Substack and inside of your business and content eco-system. Drop me an email if you'd like to know more about my products and services.
My membership Sparkle on Substack supports over 400 creatives, authors and entrepreneurs to grow their Substack on their terms. I've also been pleased to take on occasional 1-2-1 clients on referral.
Working with Claire Venus was
Catherine wanted to move her newsletter into Substack so we worked together to solidify the strategy for a smooth change over, considering GDPR and gentle sales.
Catherine's launch drove a viral Substack note and hundreds of new subscribers and sales.
https://www.instagram.com/the.kat.river/
Kat contacted me to better understand how to make the most of her limited time on the platform. She was working hard to bring her IG followers over and needed more bespoke support on the ettiquette of reaching new audiences and growing her newsletter within Substack.
Best selling memoirist
Clover and I worked together on the strategy for the launch of her Substack. She hit bestseller status on launch
Suzy came to be at the very beginning of her Substack journey and wanted to ensure she set up a membership that would bring her joy and not burn her out. Growing her membership to Substack bestseller status, Suzy and I now work together on organising her back catalogue and increasing her revenue and coaching clients through Substack.
Lucy is a female founder with a passion for PR and supporting others to Hype Themselves. She runs a membership with over 10k readers and approaching 500 paid members on Substack. Lucy is part of my paid membership community and we chat often exchanging knowledge on what works on Substack!
Bestselling author and multi 6 figure entrepreneur
Russell hired me for engagement consultation for his Substack, The Author Stack and then invited me to write a book with him. We called it 'How to Grow a World Class Substack' and it's available now!
Group Mentoring and Memembership Client
Substack - Flourish and Flow
CASE STUDY 2025
Before Working with Claire
Discovering Claire and Her Substack Community
I first came across Claire when we were both selected for publication in a motherhood and creativity anthology. Intrigued by her bio, I started exploring her work. As a writer, I had been curious about Substack for a while and had been following other publications, but I wasn’t sure how to take the leap myself.
Challenges & FrustrationsI was brand new to Substack!
I knew I’d make faster progress with accountability and a plan from someone experienced. Writing a free newsletter via my Squarespace site for four years felt like a slog—I was a one-woman show struggling to grow my audience.
Hopes & Goals
I wanted to start strong, reduce decision fatigue, and have a clear roadmap. I committed to launching my Substack, Flourish & Flow, on my 50th birthday (January 8, 2025)—and I did!
The Experience of Working with ClairePrograms & Mentorship
I joined Claire’s Business of Your Substack Mastermind and her Sparkle On Substack yearly membership. Both were game-changers for my growth and confidence.
Biggest Mindset Shift & Strategies Gained
Claire helped me realize that I can grow at my own pace in a way that feels natural. She meets her members where they are, which is such a gift.
AHA Moments
In mid-to-late March, as we wrapped up the mastermind, I had a breakthrough on structuring my membership tiers. The mastermind’s content, small group calls, and Slack channel allowed me to receive personal feedback, making all the difference.
Surprises Along the Way
I was amazed at how much I accomplished in just three months. Between a part-time job, homeschooling two of my three teens, and planning a large in-person event, I still managed to launch my Substack. The supportive community Claire fostered was incredible—I now have meaningful connections with other creatives. I even want to tour the UK just to meet them!
The Transformation & Results Measurable Growth
Since launching, I’ve gained 77 new followers—something that feels incredible given I started with just my tiny newsletter. I’ve seen steady growth and feel thrilled about what’s ahead. While I haven’t launched my paid offerings yet, I now have the confidence to do so when the time is right.
Confidence in Writing & Monetization
I’ve always been a writer, but the business side of Substack was completely new to me. Now, I feel empowered to market and monetize in a way that aligns with my values.
New Skills & Understanding
I’ve learned so much—how to read my dashboard without obsessing, create hero posts, transition to paid, and effectively use emails. Just a few months ago, in December 2024, I was a total novice!
Creative Joy & Balance
Writing my weekly posts and monthly newsletter has become even more fulfilling. Being able to share them with a wider audience and cross-post on social media has been a game-changer.
Looking Forward - What’s Possible Now
I now have the tools to create income-generating offerings while keeping my writing free and accessible to all.
Advice for Those Considering Claire’s Support
DO IT! I’ve already recommended Claire to friends and colleagues—most recently just minutes ago! She is thoughtful, generous, and incredibly knowledgeable. Working with her has been a joy.
Claire’s Approach in Three Words
Generous. Doable. Supportive.
Suzy Walker talks about Substack mastery with Claire